AI

Microsoft's Copilot AI will pinch game guides to help PC and Xbox players
Microsoft has revealed its Copilot AI will be able to "help" players complete tasks in games.

Game developers have 'a real hunger' for generative AI, says EA CEO
EA CEO Andrew Wilson has claimed more than 50% of EA's development processes will be impacted by AI.

SAG-AFTRA could strike against the games industry soon
Contract negotiations between SAG-AFTRA and major video game companies have reportedly broken down.

GDC State of the Industry report highlights layoffs and generative AI concerns
A new GDC report has highlighted a growing number of concerns within the global games industry.

Samsung Galaxy S24 series includes wild AI features, and focus on gaming performance
The new Samsung Galaxy S24s boast wild new lifestyle and gaming-oriented features.

Nintendo was "not involved" with AI Mario spotted at CES 2024
An off-model Mario powered by artificial intelligence appeared at CES 2024 – but it was not a Nintendo product.

Voice actors speak out against SAG-AFTRA deal with AI voiceover company
SAG-AFTRA claims the deal was approved by "affected members of the union's voiceover performer community."

Valve announces new disclosure rules for AI content in Steam games
Developers will now be required to detail any use of AI in games, and confirm it is legal use.

SAG-AFTRA pens deal with AI voiceover studio for video game work
SAG-AFTRA has announced a deal with Replica Studios that sets out provisions for AI voice work in video games.

Wizards of the Coast confirms AI was used in new marketing campaign
Wizards of the Coast has released a new statement about the use of AI, following a fresh controversy.